Outdoor guide site RootsRated is set to launch in partnership with Grassroots Outdoor Alliance retailer Alpine Shop this week to provide locals and visitors to the St. Louis area with a highly usable guide for discovering local experts’ favorite places for outdoor recreation. RootsRated is, simply put, an outdoor travel guide. Ever find yourself traveling to a city, wondering where you can rock climb or trail run when you get there? Are you new to your area, or looking to try a new sport? With RootsRated, the best local outdoor experiences are at your fingertips. This is “expertly-curated” information, which means our local experts have selected their favorite spots for you. You won’t have to wade through dozens of options before making a choice; the 5 or 10 best local spots are right there, so you can pick one and get out there. If you need a piece of gear before heading out, you’ll be able to connect with Grassroots Outdoor Alliance retailers in that region — the same experts who’ve provided the content. Here’s what Alpine Shop Marketing Director Todd Oswald had to say about the project: “We're already a hub of local knowledge for trails, paddling routes, and crags in the St Louis and Columbia regions. RootsRated will give us an innovative way to become the digital hub as well. We're looking forward to giving our customers another resource to help them get outside themselves.” RootsRated is going to empower adventurous people to find the most memorable experiences; this platform is the perfect resource for those in search of authentic local knowledge. Find your favorite local places to go and things to do with www.rootsrated.com.