Alpine Shop’s “We Don’t Want to Break the Law” Sale

We actually came up with a sale so crazy, we found out it was truly illegal. True story.

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You can figure it out. Say it out loud.

We’ve been informed that we would be breaking a new Missouri law if we ran the sale promotion we advertised earlier this week in our e-mail. So in order to make sure we’re on the right side of the good citizen line, we want to introduce you to our new promotion: “Save a Certain Percentage on Everything in our Stores for 10 Days!”(Otherwise known as the “We Don’t Want to Break the Law” Sale.)

Want to know the exact amount of the discount on absolutely everything in the store? Just come in to any Alpine Shop location and ask! Or visit alpineshop.com and see what discount pops up Friday, July 27 through Sunday, August 5!

This is not just good on backpacks or clothes. Need a new bike to get to school (or to get on the trail)? Now’s your chance to save on absolutely everything in our store. Are you thinking you just need to get a new kayak? Save now! Skis for this winter’s trip to the mountains? Save again! Like we said, you’ll “Save a Certain Percentage (depending on where you live) on Everything in our Stores for 10 Days!”

This incredible (and formerly illegal) promotion starts Friday, July 27,  2012 at all Alpine Shop stores and on-line at alpineshop.com. Don’t get caught waiting – it only goes through Sunday, Aug. 5 (and provided we don’t get arrested before then).

Short Track Dirt Crit Mountain Bike Races Begin Tonight

Weekly mountain bike races begin tonight – Thursday, June 30 – at Castlewood State Park as the Alpine Shop Short Track Dirt Crits kick off the 2011 season. This series of races, part of St. Louis’s Off-Road Racing League, runs for five weeks and features three races each night.

Mountain bike racers of all abilities are welcome! Choose your race based on your ability: A- Expert, B-Sport and C-Novice/beginners. Each category follows the same course. The difference is in how long the race lasts. The A racers lasts 45 minutes plus two laps. B race goes for 25 minutes plus two laps and the C race lasts 15 minutes plus two laps.

At the time of posting, registrations were full for the 6/30 races; but spots were still available for the following races. If you’re interested in participating, please click here for on-line registration.

Following the races, all participants are invited to partake of some fantastic food from The Wolf Public House, including beverages from New Belgium Brewery.

Alpine Shop has some drool-worthy prizes to give away all series long for both participants and spectators alike. Just stop by our tent to find out more.

For more information on the series, please visit the Off-Road Racing League page. And if mountain bikes aren’t really your thing, be sure to check out the Trail Run part of the Off-Road Racing League. That series begins Thursday, August 4 (or the week after the mountain bike races have finished)!